The area of the face the brush was designed for (face or eyes). Keep in mind that this is merely a suggestion on our part - feel free to use the brush wherever and however you wish to create your makeup looks

The size is relative to the area of the face the brush was designed for - therefore, a brush described as a small face brush will be relatively big if you intend to use it as an eye brush.

Suggests the function of the brush (e.g. a concealer or blush brush)

Bendiness of the brush when pressed firmly against the skin. We list brush flexibility on a scale of 1 to 3 where 1 is the firmest and 3 describes a brush which bends when we apply pressure.

Bristle density and firmness on a scale from 1 to 3 where 1 describes a fluffy brush which gives very subtle color payoff and 3 refers to a firm, densely-packed brush which delivers the boldest colour payoff.